New McDonald's uniforms panned on social media

Posted April 27, 2017

Rolled out this month, the new uniforms will be worn by 850,000 employees in the chain's 14,000 US locations.

"Never thought that 26 years later I would have the opportunity to overhaul the McDonalds America Crew & Manager uniforms and potentially dress almost 860,000 employees in over 14,000 McDonalds franchises", he wrote. Once they are fully distributed, an estimated 25m customers per day will enter stores and see the attire.

Check out how our uniforms have changed over the years to keep our teams looking and feeling their best!

Well, the employees like them, at least according to a McDonald's press release.

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McDonald's says the new uniform collections were developed based on feedback from restaurant employees and customers, and may be worn by approximately 850,000 restaurant employees.

"Irony: @McDonalds ripping off Hunger Games costume design for new uniforms", reads another. Updating the restaurant uniforms is just one of the many ways McDonald's and its independent franchisees continue to focus on restaurant employees, the company also said in its release. "I wanted to design a line of uniforms that people would feel comfortable wearing outside of work".

The uniforms are designed by Waraire Boswell and Bindu Rivas, in collaboration with Way to Be, a certified uniform production and design company.

While Boswell has styled several A-list celebrities like LeBron James, Bruno Mars, Kobe Bryant, Tyson Chandler, and Ryan Gosling in the past, Rivas has created uniform collections for several major brands in the retail, leisure and hospitality sectors, including the hugely successful McDonald's United Kingdom uniform line. "Now when you wanna get a meal there you'll have to start with your First Order", wrote one film buff.